Career Calling

July 31, 2013

I Want the Employer To Know

A client told me that she wanted he potential employer to know about work she did early in her career when she was a teacher.  She is especially proud of having been named Teacher of the Year in 1999.  The problem is that she changed careers and moved to sales in 2003.  Her new employer needs to see what makes her a good sales professional, not that she was once named the best teacher in the state.  What we want to tell employers is not as important as what they want to know.  Let that be your first question in writing a resume and preparing for an interview: What does the employer want to know?

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